Arktisquelle Website Redesign

Freelance Project 2024

Arktisquelle banner

Overview

For this project, I was tasked with designing a landing page for Arktisquelle, a company that specializes in sustainable water filtration systems. The focus was to highlight the company’s advanced reverse osmosis technology while emphasizing the brand’s core values of purity, health, and environmental consciousness.


Design Objectives

  • Clean and Minimal Layout: Reflect the purity of water through a fresh, clean design with ample white space and soft color accents.

  • User-Friendly Experience: Ensure easy navigation, allowing users to quickly grasp the product's benefits and filtration technology.

  • Strong Visuals and CTAs: Encourage users to learn more about the filtration system and drive inquiries with strategically placed CTAs.

  • Sustainability Focus: Visually emphasize Arktisquelle's commitment to reducing plastic waste and promoting eco-friendly living.


    • Arktisquelle Screens

    Key Design Features

  • Hero Section: Large, high-quality images of pure water with bold, impactful headlines

  • Product Benefits Section: Designed a clean, easy-to-read illustration section that breaks down the stages of reverse osmosis, with custom icons to represent each filtration phase.

  • Custom Icons & Illustrations: Designed a compelling custom icons for their step-by-step installation process section by keeping their brand guidelines in mind.


    • Arktisquelle Illustrations

    Iconography


    Arktisquelle Iconography

    Tools Used

  • Figma: Wireframes, prototypes, and high-fidelity mockups.

  • Adobe Illustrator & Photoshop: Custom graphics and iconography to enhance visual appeal.



    • View More in Behance

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